How to make sure those "links for sale" offers are worth it?

You probably know that high-quality inbound links are the foundation of effective search engine marketing.

(Reciprocal links aren't working any more. The search engines are on to them. Having a few on your site won't get you penalized, but having only reciprocal links will definitely send up a red flag.)

However, it takes a lot of time to build an effective structure of one-way inbound links. So to get the ball rolling, you may want to consider buying some.

But there are good links to buy... and bad links to buy. Today I'm going to tell you how to identify the good ones, and use them to build a solid link network the search engines will LOVE.

Rule #1: Build a content-rich site people actually WANT to link to. That's your core of your long-term strategy. After all, if your content is useless who's going to want to send their visitors there?

Rule #2: Make sure the linking site has content that's relevant to your website. If your site is about dog training, don't buy a link from a site that teaches people how to play the piano.

Rule #3: Make sure the site has a high Google PageRank and a regular flow of incoming traffic. A site with a PageRank with 4 or higher is considered good. And there's a free tool called Alexa you can use to see how much traffic a site gets. (Check it out at http://www.alexa.com.) If the site gets only a trickle of traffic, a link from it isn't going to help you very much.

Rule #4: Include your best keywords in the anchor text. And remember to vary your anchor text from link to link. If people were naturally linking to your website, they wouldn't use the exact same anchor text.

Rule #5: Make sure your link gets put in a high-traffic spot on the other site. The best place is at the top of the homepage, usually on the right.

Rule #6: Get links from as many different kinds of sites as you can. Get them from logs and online PDF documents, as well as e-zines and newsletters. Look for sites that get a lot of visitors and newsletters with a high readership.

Rule #7: (And here's the kicker): Don't buy a whole bunch of links all at once! Why? Because if your brand-new site suddenly has hundreds -- or even thousands -- of links pointing to it, Google's going to penalize you!

Google is very good at identifying links that aren't "organic." If a site gets a whole bunch of links all at once, it looks suspicious.

On top of that, Google tracks links from well-known link sellers and brokers. It doesn't count them as "natural" links, so having them won't help you. In fact, having too many of them will actually harm you.

So definitely beware of sites that advertise an offer like this:


Links For Sale


$20 Monthly
96, 458 backlinks, Sitewide, 6PR



$200 Monthly Entertainment
9,792,006 backlinks, Sitewide, 9PR



$40 Monthly Computer and Internet
124,310 backlinks, Sitewide, 7PR



$200 Yearly Computers and Internet
1,524 backlinks, Sitewide, 7PR



$20 Monthly Health and Fitness
97,218 backlinks, Sitewide, 6PR



View all links for sale

... Yikes. Offers like that'll get you booted off of Google in no time flat!

You've got to plan your link purchases carefully. If you stagger them out, it'll look as if you acquired them naturally over time.

Try to buy links from sites that aren't regularly in the business of selling links. You may even have to explain once or twice why you want a link from them. But the time you put into getting these links will be worth it.

Google, Yahoo, and MSN will all LOVE you -- and you'll never have to worry about being dropped from their listings because of bad links.

For More Info Click Here!